CREATORS

Supported by three Brands

NU ICONS Magazine

Fashion & Lifestyle Media

Fleuve

Sportswear Brand

ZEY EYEWEAR

Lifestyle & Eyewear

VISION

To build a movement where people grow together physically, mentally and as community. BYC envisions a space where discipline, culture and connection create meaningful experiences that go beyond training and turn moments into lasting impact.

To create curated events and gatherings that bring people together through movement, shared effort and purpose.
BYC delivers experiences that strengthen the body, sharpen the mindset and build real connections proving that progress is strongest when built as a team.

MISSION